China
Summary
1 - The Chenese vineyards
2 - The sparkling wine production
3 - The sparkling wine consumption
4 - The sparkling wine importations
5 - The sparkling wine exportations
6 - Business organizations in sparkling wine industry (soils included)
7 - Business opportunities for the viti-vinicole development
8 - Information
Modest sparkling wine production
Producing regions: provinces of Shandong, of Hebei and of Ningxia
Grape varieties: chardonnais, pinot noir, alsacian riesling
2 - The sparkling wine production
4 million of bottles in 2007
2 big groups of producers:
- Viti-vinicoles Groups: Changyu, Greatwall, Dynasty, Weilong, Dragon Seal
- Companies shipping to local markets and using for low range products
Winemaking techniques: carbonic wines (available in low prices), Closed Tank method and Traditional method
3 - The sparkling wine consumption
Points of sales: supermarkets, high coffees-restaurants-hotels, specialized shops
The Chenese consumer needs more knowledege about wine: he doesn’t exactly know the different between Champagnes and sparkling wines.
4 - The sparkling wine importations
1 650 000 bottles in 2007
Suppliers: France, Italy, Germany, Spain, Australia, United-States
This market will become major in the next future
Importators: traditional importators, specialized importators, govermental importators, unspecialized importators
5 - The sparkling wine exportations
193 000 bottles in 2007
Destination: Hong Kong, The Philippines, Indonesia
6 - Business organizations in sparkling wine industry (soils included)
Chenese Association of alcoholic drinks - Under control of Wine Association
Chinese Society of Viticulture. It’s a business organization under control of The Chenese Agricole Society, of which members are organisms of researchs, of education, of culture of production and of grape transformation.
Languages for correspondence: Chenese (Mandarin, Cantonese), english
7 - Business opportunities for the viti-vinicole development
Sparkling wine production in continental China relatively steadly
Sparkling wine production will not represent more than 1% of total wine production in the next years.
With only 1.1% of alcoholic drink domestic consumption, wine still seems to be minority in China.
Ubifrance: October, 2008
Updating: December, 2011
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